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As of this writing, 38% of Americans who describe themselves as “single and looking” have used an online-dating site.
It’s not just my generation—boomers are as likely as college kids to give online dating a whirl.
Whether it’s where I’m eating, where I’m traveling or, God forbid, something I’m buying, like a lot of people in my generation—those in their 20s and 30s—I feel compelled to do a ton of research to make sure I’m getting every option and then making the best choice.
But that doesn’t mean that men end up standing alone in the corner of the online bar. Take Derek, a regular user of Ok Cupid who lives in New York City.What I’m about to say is going to sound very mean, but Derek is a pretty boring guy.Medium height, thinning brown hair, nicely dressed and personable, but not immediately magnetic or charming.10 in., has brown hair, lives in Brooklyn, is a member of the Baha’i faith and loves the music of Naughty by Nature.Before online dating, this would have been a fruitless quest, but now, at any time of the day, no matter where you are, you are just a few screens away from sending a message to your very specific dream man. Throughout all our interviews—and in research on the subject—this is a consistent finding: in online dating, women get a ton more attention than men.